How Traffi Works
Everything you need to know about the platform — from your first scan to driving qualified traffic at scale.
Getting Started
You can go from zero to publishing traffic-driving content in under 10 minutes. Here's the exact flow.
Sign up at traffi.app/signup. Your free trial gives you access to all features — no credit card required. You'll land on the onboarding wizard automatically.
Enter your website URL. Traffi analyzes your site's content, structure, and existing keywords to understand what you sell and who you're targeting. This takes about 30–60 seconds.
Go to ICP Builder and define your target customer — their industry, job title, pain points, and what they search for. This trains Traffi to generate content that attracts the right visitors, not just any visitors.
Head to the Dashboard and flip on Autopilot. From here Traffi generates articles, distributes them across the web, and monitors for traffic opportunities — all on its own.
In Settings, connect Medium, Dev.to, Hashnode, or other publishing accounts. Traffi will auto-publish your content to these platforms using your accounts for maximum reach.
SEO Content Engine
Traffi writes, publishes, and distributes full-length SEO articles for you — targeted to the exact keywords your ideal customers are searching.
Keyword Research
Traffi identifies low-competition, high-intent keywords in your niche. It focuses on terms your customers actually search — not vanity keywords.
AI Article Generation
Each article is written by AI using your ICP, brand voice, and target keyword. Typical length: 800–1,500 words. Optimized structure, internal links, and meta tags included.
Publishing Schedule
Articles are published automatically on a consistent schedule. Your plan determines how many articles you get per month (see Pricing).
How articles get made
Traffi picks a keyword based on your ICP and current traffic gaps. It looks for terms with real search volume and manageable competition.
AI writes the full article — introduction, sections, conclusion, and call-to-action — using your product description and brand context to make it relevant to your offer.
Title tags, meta descriptions, H1–H3 structure, and keyword density are all handled automatically. No manual editing needed.
The article is published on your Traffi subdomain (e.g., blog.yoursite.com if connected, or a hosted subdomain) and syndicated to your connected platforms.
Programmatic SEO
Programmatic SEO creates hundreds (or thousands) of targeted pages automatically — each optimized for a specific keyword, location, or use case.
What are keyword pages?
These are lean, targeted landing pages built from a template + variable data. Example: "best project management tool for [industry]" scaled across 50 industries.
How they're generated
Traffi creates a page template using your product context, then populates it across keyword variations, locations, or use cases — all indexed individually.
Why it works
Long-tail keywords have lower competition. A hundred niche pages combined often outperform one generic page. Traffi handles the volume you can't manually create.
Managing your campaign
Generate More Pages
Add new keywords to any existing campaign — even "Complete" ones. Use the + Generate More Pages button on any campaign detail page. You can enter keywords manually (one per line) or let AI suggest fresh keyword ideas based on your ICP.
Re-process All
If a campaign has pending, failed, or stuck-generating pages, the ⚡ Re-process All button will retry all of them in one click. This handles token-limit pauses, network failures, and any gaps between KEYWORDS and GENERATED counts.
Retry Failed
For campaigns with only a few failed pages, use ↺ Retry All Failed to re-queue just the failed ones. Individual pages also have a Retry button for one-off fixes.
Distribution
Writing great content isn't enough. Traffi automatically publishes and syndicates your articles across developer and business communities to drive backlinks and referral traffic.
Medium
Articles are auto-published to your Medium account. Medium's built-in audience and DA gives each article an instant SEO boost.
Dev.to
For tech and developer-focused content. Dev.to posts rank on Google and get indexed fast. Great for SaaS and developer tools.
Hashnode
Publishes to your Hashnode blog. Hashnode has a strong developer community and strong domain authority for technical topics.
How to set it up
Go to Settings → Distribution and connect Medium, Dev.to, and Hashnode using your API keys or OAuth. One-time setup.
Select which platforms each new article should publish to. You can enable/disable any platform at any time from the Distribution page.
Every new article generated by the content engine gets distributed to your chosen platforms without any manual work.
Q&A Engagement
Traffi monitors Reddit (and similar communities) for relevant questions and drafts contextual, helpful answers that mention your product naturally.
Reddit Scanning
Traffi continuously scans relevant subreddits for posts that match your product's use case. It identifies questions your ideal customer is asking right now.
Answer Generation
AI drafts a genuine, helpful reply. Answers lead with value and mention your product naturally — never as a hard sell. Reddit users respond better to authenticity.
Autopilot Mode
When Autopilot is on, Traffi can post answers automatically. In manual mode, you review and approve each draft before it goes live.
Manual vs Autopilot
| Mode | What happens | Best for |
|---|---|---|
| Manual | Traffi queues drafts. You approve before each post. | High-sensitivity brands, regulated industries |
| Autopilot | Answers post automatically without review. | High volume, established tone of voice |
Directories & Citations
Being listed in relevant directories and business citations drives referral traffic, improves local SEO, and builds domain authority through backlinks.
What gets submitted
Your business details — name, website, description, category — are submitted to SaaS directories, product listings, niche directories, and local citation sites relevant to your industry.
Verification
Some directories require email verification or a callback code. Traffi handles the submission; any verification steps are surfaced in your Directories dashboard for you to complete.
Backlink value
Each listing creates a backlink to your site. The cumulative effect of 30–100 relevant directory links increases your domain authority over time.
AI Visibility
AI tools like ChatGPT, Claude, and Perplexity are now where buyers research products. AI Visibility tells you whether your brand is being mentioned in AI-generated answers — and how to improve your chances of being recommended.
Source Intelligence
Traffi identifies which sources AI tools are citing when answering questions in your category. Knowing where AI pulls from tells you where to get featured.
Attribution Tracking
Tracks whether your content or website is being cited as a source in AI-generated responses. As AI search grows, citations = traffic.
Prompt Insights
Shows you the specific prompts buyers use when asking AI about your category. Use these to create content that directly answers those queries.
Visitor Analytics
See exactly where your traffic is coming from — and more importantly, whether visitors are converting into leads or customers.
Redirect Clicks
Tracks clicks on redirect links (/go/ URLs) placed in distributed content. Shows you which articles and platforms are driving visitors to your site.
Content Clicks
Tracks organic clicks on SEO articles and programmatic pages. Shows which content pieces are ranking and attracting visitors from search engines.
Geo & Device
Breaks down visitors by country, region, and device type. Helps you understand where your audience is and how they're accessing your content.
How tracking works
Traffi uses a privacy-friendly tracking approach. Visitor IPs are SHA-256 hashed and deduplicated over 24 hours — so you get unique visitor counts without storing personal data. No cookies are placed on your visitors' browsers.
Your tracking dashboard at Visitor Analytics shows all click events with their source, referrer, country, and timestamp in real time.
Pricing & Plans
Traffi is priced by results — you pay for articles published and traffic driven, not for tools you may or may not use. All plans include a 5-day free trial, no credit card required.
- ✓ 4 articles/month
- ✓ SEO content engine
- ✓ 1 distribution channel
- ✓ Visitor analytics
- ✓ Directories (up to 20)
- – Q&A Autopilot
- – Programmatic SEO
- – AI Visibility
- ✓ 15 articles/month
- ✓ SEO content engine
- ✓ All distribution channels
- ✓ Visitor analytics
- ✓ Directories (unlimited)
- ✓ Q&A Autopilot
- ✓ Programmatic SEO
- – AI Visibility
- ✓ 50 articles/month
- ✓ SEO content engine
- ✓ All distribution channels
- ✓ Visitor analytics
- ✓ Directories (unlimited)
- ✓ Q&A Autopilot
- ✓ Programmatic SEO
- ✓ AI Visibility
PR Outreach & Trend Monitor
Get your product featured in publications, capitalize on trending topics, and build backlinks through earned media — without a PR agency.
PR Outreach
Media Monitoring
Traffi finds journalists and publications covering your industry. It identifies reporters who have written about competitors or similar products — warm outreach targets.
Pitch Generation
AI drafts personalized pitches based on the journalist's beat and recent articles. Pitches lead with their interests first, your product second.
Coverage Tracking
Track which outreach led to coverage. Every earned backlink and mention is logged in the PR Outreach dashboard.
Trend Monitor
Trend Detection
Traffi monitors search trends, Reddit, and industry news to surface topics gaining momentum in your space. Be first to publish on emerging topics.
Fast-Publish Mode
When a trend is detected, Traffi can generate and publish a timely article immediately — while the topic is hot and before competitors react.
AI Provider & BYOK
Traffi runs all AI generation through an AI provider. By default it uses the Polsia shared proxy (100k tokens/day). Add your own API key to remove that limit entirely.
Polsia Shared Proxy (Default)
Included with every plan. Uses a shared OpenAI-compatible proxy with a 100,000 token/day limit that resets at midnight UTC. Good enough for low-to-medium volume.
BYOK — Bring Your Own Key
Add your own OpenAI or Anthropic API key. No daily cap. All AI features run without interruption. You pay the provider directly (~$5–20/mo for typical usage).
How to Set Up BYOK
- Go to Settings → scroll to the AI Provider card.
- Click OpenAI or Anthropic to select the provider.
- Paste your API key into the input field.
• OpenAI keys start withsk-— get one at platform.openai.com/api-keys ↗
• Anthropic keys start withsk-ant-— get one at console.anthropic.com ↗ - Click Test Connection to validate the key before saving. You'll see ✅ Connection successful if the key is valid, or a red error if not.
- Click Save Key. The provider badge updates to ✓ BYOK Active immediately.
sk-...abc4) is displayed.Removing a Key
Click Remove Key in the AI Provider card to delete the stored key. Traffi will immediately revert to the Polsia shared proxy (100k/day limit applies again).
Typical Costs
| Usage level | Monthly cost (OpenAI GPT-4o-mini) |
|---|---|
| Light (few articles/day) | ~$2–5/mo |
| Normal (10–30 articles/day) | ~$5–15/mo |
| Heavy (50+ articles/day) | ~$15–40/mo |
Frequently Asked Questions
Common questions from new users.
Promo & Discount Codes
Have a promo code or discount? Enter it at checkout to unlock special pricing, reduced rates, or lifetime access.
How to apply a promo code
- Go to the Billing page from your dashboard (or click any upgrade button).
- Click on the plan you want to subscribe to.
- Click "Have a promo code?" to reveal the code entry field.
- Type your code — it validates in real-time showing your discounted price.
- Click "Proceed to Checkout →" to complete your subscription with the discount applied.
Code types
| Type | How it works | Example |
|---|---|---|
| % Off | Reduces your monthly subscription price by a percentage | SAVE50 → 50% off |
| $ Off | Reduces your price by a fixed dollar amount | LAUNCH25 → $25 off |
| Lifetime Deal | One-time payment for permanent access — no monthly fees | LIFETIME299 → pay once |
Codes may be plan-specific or time-limited. If your code shows "expired" or "wrong plan", contact us at hello@traffi.app and we'll sort it out.
Signal Intelligence Engine
Traffi automatically monitors your competitors across Trustpilot, G2, Reddit, and Twitter — surfacing in-market prospects who are actively frustrated with your competitors and looking to switch.
Every signal gets an intent score (0–100) based on how strongly it indicates buying intent. A 1-star Trustpilot review posted yesterday scores 95. A general Reddit gripe from 2 months ago might score 40. You see the highest-intent prospects first.
How It Works
- Traffi reads your ICP competitors list (set in your ICP builder or via Competitor Configs)
- Every 12 hours, 4 scrapers run automatically — Trustpilot, G2, Reddit, Twitter
- New signals are scored and added to your feed
- You can filter by source, score, or status — and mark signals as Engaged, Converted, or Dismissed
Traffi handles all the scraping. You don't need Trustpilot, G2, Reddit, or Twitter developer accounts. Just set your competitor list and signals start flowing within the first 12 hours.
Signal Sources
Each source detects a different type of in-market intent. Together they cover the full "switching funnel" — from passive frustration to active research.
| Source | What We Look For | Signal Type | Typical Score |
|---|---|---|---|
| ⭐ Trustpilot | 1–2 star reviews from the last 90 days on competitor pages | negative_review |
85–100 |
| 🏆 G2 | 1–2 star reviews, including reviewer company and job title | negative_review |
85–100 |
| "alternative to X", "switching from X", "frustrated with X" across all of Reddit | alternative_seeking, pain_expression |
60–90 | |
| 🐦 Twitter/X | Negative tweets, "switching from X", "done with X", outage complaints | alternative_seeking, pain_expression |
55–88 |
Scrapers run every 12 hours. Signals are deduplicated — you'll never see the same review twice even across runs.
Intent Scoring
Every signal gets scored 0–100. Higher = more likely to be actively in-market right now.
| Signal | Base Score | Notes |
|---|---|---|
| 1-star competitor review (last 30 days) | 95 | Highest intent — active pain, recent |
| 2-star competitor review | 85 | Still high — usually detail-rich complaints |
| "Alternative to X" Reddit/Twitter post | 82–88 | Active research — in buying mode |
| "Switching from X" post | 80–85 | Decision made — already leaving |
| Negative social mention | 55–72 | Pain signal — may not be actively switching yet |
Score Modifiers
- Recency penalty: −2 points per day older than 3 days
- ICP match bonus: +10 if the reviewer's company matches your ICP industry
- Score is capped at 100, minimum 1
Signal Statuses
You can update signal status as you work through your feed:
- New — freshly detected, not yet reviewed
- Engaged — you've reached out or replied to this person
- Converted — they became a customer or trial user
- Dismissed — not relevant, remove from feed
Filter to min_score=80 to see only high-intent signals. These are people who are actively researching alternatives right now — the best time to reach out is within 24 hours of the signal appearing.
Ready to drive qualified traffic?
Start your 5-day free trial — no credit card required.